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Get all your questions answered about web design, branding, and working with Kate Fordy Designs. Learn more about my process, services, and how I can help your business stand out.
Whether you’re exploring web design, branding, or have general questions about my process, this page is for you. I’ve answered the most common questions I get from clients just like you, so you can understand how I work, what to expect, and how I can help bring your vision to life. Have a question that’s not listed? Feel free to reach out, I’m always happy to help!
Find answers to common questions about working with me, timelines, pricing, and more.
Timelines vary based on the complexity of the project. For web design, it generally takes 8-16 weeks. Branding packages typically take 3-8 weeks. I’ll provide a detailed timeline once we start.
We’ll discuss your business needs during a consultation, and I’ll recommend a package based on your goals, whether you need a smaller website, branding, digital design assets or a more complex e-commerce or membership setup.
Yes, I offer flexible payment plans to make investing in your website or branding more manageable. Typically, payment is split into two or three installments. Smaller packages are paid for in full before the project begins.
My process begins with a discovery call or questionnaire, followed by strategic planning. For web design or branding, I focus on creating something that captures your vision, with regular revisions to ensure you’re satisfied.
You can provide your own content, but I also offer copywriting services. If you need help crafting your message, I’m here to support you or refer you to trusted copywriters.
Yes! I offer website care plans to ensure your site stays updated, secure, and running smoothly long after the launch. I also offer Tech Support Hours for small and large projects so that you can get on with your business whilst I get things sorted.
Yes! You can always add more features like e-commerce, memberships, or other enhancements as your business grows.
I offer a rush service at an after-hours/urgent rate for quick turnarounds. You can learn more about this in the Tech Support Hours Page. You can book VIP days as well if you need significant changes within a short time frame.
Yes, I work with businesses globally. Although I’m based in Swansea, UK, I run my business online and can accommodate different time zones.
My standard rate is £67/hour for design or support, and my rush/after-hours rate is £135/hour for urgent work or tasks requiring a 48-hour turnaround. Billed in 30-minute increments after the first hour.
Curious about how I create branding that captures the essence of your business? Here’s everything you need to know about my branding process.
The timeline depends on the package. A basic brand identity package typically takes 3-4 weeks, while more comprehensive packages can take 5-8 weeks.
No problem! We’ll start with a brand clarity session to understand your business, goals, and audience. Together, we’ll craft a clear, strategic vision for your brand.
A brand suite includes a primary logo, submarks, a full-colour palette, typography selections, and a brand board or guidelines document to ensure consistent usage across all platforms.
You’ll receive one primary logo concept with two rounds of revisions, ensuring we refine your brand until it’s exactly what you need.
I don’t offer logos in isolation because branding is more than just a logo. A cohesive brand identity helps you communicate your values and connect with your audience on a deeper level.
A brand clarity session is a 60-minute consultation where we dive into your business vision, target audience, and values, helping to lay the foundation for a compelling brand identity.
Before I can get started, I require a bit of pre-work from you.
Once you’ve accepted and signed my agreement and made an initial payment, I’ll send over a questionnaire for you to get started.
This questionnaire has been refined over time, and the questions are designed to draw out in depth information about you, your business and your target market to ensure I get an accurate picture of your needs and can deliver a brand that encapsulates your esssence.
You can save your questionnaire and come back to it over time, or submit in one go.
You’re able to attach any files that might be useful for me, and I ask that you create a Pinterest board to get a bit of insight into the style of branding you like (full instructions are given for how to do this if it is new to you).
Yes! I offer digital design assets, including social media templates and other branded materials, to complement your new identity.
If you’re looking to build a consistent, recognisable brand that resonates with your audience and supports long-term growth, a full brand strategy is the way to go. We’ll discuss this in our initial consultation.
Yes, two revision passes are included in your package. This ensures that you’re fully satisfied with the final outcome.
Yes, all branding packages include a brand guideline that outlines how to use your logos, colours, and fonts across all platforms, helping maintain consistency.
Have questions about building or revamping your website? Let’s dive into the specifics of how I can make your WordPress website shine.
This depends on the package and any additional inclusions you select, and on how quickly you get your pre-work completed.
Most custom WordPress websites take 10-16 weeks, depending on the number of pages and complexity. We’ll agree on a clear timeline at the start of the project.
My SEO services include keyword research, competitor analysis, technical optimisation, and setting up Google Analytics and Search Console to ensure your website is ready for search engines. My general advice is that SEO is an ongoing and ever changing part of your overall website strategy and thus needs ongoing adjustments.
All web design packages include 2-3 rounds of revisions to make sure the final design meets your expectations.
If you don’t already have a domain or hosting, I can help guide you through the process of purchasing a domain name and setting up hosting with your preferred provider, or you can choose to use my hosting services after purchasing your domain name/s.
I’m glad you asked! I feel this is so very important to get right.
How do you find out? I would first suggest taking a thorough browse through my portfolio of work and ensure you like my style and the kind of work I produce.
Want a bit more of an insight? I share on Instagram and if you want further information you can book in a free 15 minute consultation to answer any remaining questions you may have or if you want clarification about some aspect of my process or delivery.
The clients I choose to work with:
I offer different packages based on the number of pages and the complexity of your site. Smaller websites are more affordable and have a quicker turnaround, while larger, feature-rich sites require more time and investment.
Yes, all my websites are fully responsive, meaning they look great on all screen sizes, from smartphones to desktops. This should be as standard on all websites these days.
My e-commerce packages include WooCommerce setup, integration with your payment gateway, and the addition of up to 3 products with options to expand if needed.
Yes! I can integrate membership and online course platforms, so you can offer exclusive content, courses, or training to your audience.
Before I can get started on our web design project, I require a bit of pre-work from you.
Once you’ve accepted and signed my agreement and made an initial payment, you’ll be sent access to your Client Portal. Within the portal you will be able to see all of the details related to our design project together, including the timeline and steps that you’ll have to take at each stage.
You’ll be able to access a questionnaire for you to get started which is very in-depth and allows me to get all of the details from you for each of the pages and to ensure that I can work my magic.
You can save your questionnaire and come back to it over time, or submit in one go. You’re able to attach any files that might be useful for me, and there will be specific files that will be essential if you already have them to hand (such as branding and brand assets if you are supplying these) and I ask that you create a pinterest board to get a bit of insight into the style of websites you like (and what you don’t like).
If a copywriter is being involved they will be arranged and if you need to have a brand shoot to get the images for your website in time, you will need to book that in at this point, as photographers need their own time schedule to prepare and deliver images after the photoshoot.
Yes, your web design package provides a selection of training videos to help you feel confident editing your website. I also offer 1:1 WordPress training to help you feel confident managing your site. This can be booked as an add-on or part of a VIP Day.
After launch, you receive 4 weeks of post-launch email support. If you need ongoing maintenance, my Website Care Plans ensure everything runs smoothly long-term.
Yes! Each package I offer is designed to be an extension of the smaller package, so you are free to upgrade and pay the difference at any stage as your business grows. Even the lowest price website engagement includes best practice set up of the back end.
Yes, I offer payment plans to make investing in your website (or branding) more manageable. Typically, payment is split into two or three installments. Smaller packages are paid for in full before the project begins.
For website packages, I accept payments via bank transfer in installments of:
– 50% deposit to secure your project date.
– 25% payment prior to stage two of build.
– 25% payment prior to website launch.
In some cases I can break this down into 4 payments, over 8 weeks, or accept credit card payments, however the final payment must be made prior to website go live.
Please feel free to get in touch to work out a payment arrangement that suits you.
Before I can get started, I require a bit of pre work from you.
Once you’ve accepted my contract and made an initial payment, I’ll send over a questionnaire for you to get started. This is important as I tend to book out in advance, so a deposit is required to secure your project in the studio.
Your prework contains questions which have been refined over time, and are designed to draw out in depth information about you, your business and your target market to ensure I get an accurate picture of your needs and can deliver a website that encapsulates your esssence.
You can save your questionnaire and come back to it over time, or submit in one go.
You’re able to attach any files that might be useful for me, and I ask that you create a pinterest board to get a bit of insight into the style of website you like.
There are some items, that aren’t my speciality, for example Google Ads and Facebook Ads. I’ve built a trusted network of partners, so if I can’t help you with a specific need I’ll refer you to someone who can.
Sometimes it’s better to arrange a call to have a quick chat.
